Minister of State for Trade and Industry Low Yen Ling added: “Covid-19 has resulted in greater urgency for the companies to pivot and transform in order to stay relevant and competitive.”

For instance, Select Group automated tasks like order taking and payment processing, and trained 120 staff to gain new skills so they can adopt tech tools in the workplace.

Some outlet managers received training in data analytics so they can draw insights from the digital systems and launch proactive marketing activities.

These staff could support the company’s use of new digital technologies, as it used online platforms like food delivery apps and online food ordering to get through the pandemic.

Select Group managing director Vincent Tan said: “Covid-19 is something that is unpredictable but we take the approach that we still have to move forward, so we train our staff. Once we are ready for the next stage of growth, they will already have been equipped with the skills for that.”

Read the full article here

Source: Straitstimes.com©. Permission required for reproduction.